Home

MSA is full of curious, analytical, creative people who love putting data to work.

For over five decades, we’ve used analytics and informatics to provide insights and solutions in CPG, Media, Metals and other industries.

Every day, we analyze data, develop systems, and create IT infrastructure to help inform decision-making, forecast outcomes, and automate workflow and processes.

Our Businesses

Our People

Kevin Mason
Business Analytics Director

John Anglum
Senior Information Systems Manager

Kito Holliday, PhD
Technical Manager

JBrown_Metals_4_SG

Jeralyn Brown
Senior Account Manager

Linda Vetovich_467x562

Linda Vetovich
Senior Project Director

Olga Cozza
Senior Software Developer

News

Knowing Your CBD Consumer

In early 2019, MSA partnered with Consumer Research Around Cannabis to perform an analysis on their consumer survey data. The goal of the survey, which included 70,000 legal adults in 69 different markets, was to identify ...
Read More

MSA’s Sr. VP, Don Burke, presented at the CSP Behind the Counter

MSA's Sr. VP, Don Burke, presented at the CSP Behind the Counter forum on July 30. Highlights from his presentation are featured on their site.  Click here to read the full article ...
Read More
Loading...

Events

Learn how MSA Marketing Analytics helped a casino client generate an extra $67MM over a 3-year period

Please join us on Tuesday, November 12 at 2:00 PM Eastern Time, for a free webinar and learn how MSA ...
Read More

NACS SHOW 2019

Stop by booth #3770 to visit the team from MSA at the NACS SHOW 2019 in Atlanta, GA. The Expo ...
Read More

CDBX 2019

Come visit our InfoMetrics® team at CDBX 2019, September 9-12.  Do you want to learn more about InfoMetrics, or any ...
Read More