Retail Execution
Increase efficiency and performance with MSA’s comprehensive trade program management solution.
Payment quality compliance data
Built on MSA Reseller Information System data, we calculate rebate payments based on distributor to retail shipments at a store level.
A roadmap for increasing program compliance
Use our Compliance module to determine which program stores need product and work with your sales team to place orders, ship product to stores, and reach program compliance.
Send product orders directly to distributors
Utilize MSA’s eOrder solution to fill gaps, manage program ordering, and increase trade program compliance.
Why Choose Us
20+ years of trade execution excellence
Leading CPG manufacturers trust MSA to administer their retail rebate programs annually because our tools allow for easy program enrollment and payouts
Scalable trade execution solutions
Whether you enroll 5,000 or 50,000 stores in your trade program, MSA will efficiently determine compliance and payment due for each store.
Relationships with 2,000+ distributor warehouses
MSA trade execution solutions seamlessly integrate with our Reseller Information System reporting to ensure that retailers are paid based on actual product received on a per store basis.
Payment reconciliation support
Checks are lost in the mail. Retailers question payment amounts. Stores change ownership. MSA provides support from our U.S.-based help desk to handle these situations, allow you to focus on selling rather than administrative tasks.
Key Solutions
Enrollment
Eliminate paper contracts and enroll chains and stores to your rebate program electronically with a full audit trail.
Compliance
Track performance to contract and quickly identify program gaps.
Payment Calculation
MSA calculates payments at a store and item level. Payments are issued at a store owner or chain level.
Reconciliation
Utilize MSA to cut and mail checks to retail and rely on MSA’s help desk to answer retailers’ payment questions.
Electronic Store Ordering
MSA’s eOrder services allow sales teams to electronically order product to fill store shelves and to create display and shipper force out programs.