Ajay Yadagiri is a 30-year veteran at MSA focused on delivering actionable insights to the Consumer Packaged Goods industry. Ajay started his career with MSA as part of the Business Analysis Division working with our major Tobacco and Beverage clients to deliver advanced analytical solutions in areas of pricing and promotions, Inventory optimization, forecasting, SKU optimization and segmentation. He has extensive experience across data sources such as distributor reseller data, POS scan data and consumer data.
He subsequently transitioned to MSA’s Information Management Solutions (IMS) division, where he took on account management responsibilities for clients across multiple Consumer Product Goods (CPG) categories delivering data management and strategic insights across various categories. Currently, he and his team are responsible for delivering MSA’s services and insights to multiple clients and for new business development.
Ajay also spent 3 years heading up MSA’s offshore operations playing a key role in integrating the offshore asset acquisition, managing a 140-member team and was responsible for delivery of all offshore client deliverables.
Ajay has an MS/MBA in Marketing from Texas A&M University.