Spectrumetrix
Spectrumetrix is a powerful benchmarking and analytics platform for the gaming industry, providing iGaming, Sportsbook, slot, and table performance data, as well as promotion effectiveness, across properties and markets. Developed in collaboration between MSA and Spectrum Gaming Group, the web-based system allows industry professionals to slice, dice, and customize data to gain actionable insights. Users can benchmark regional, state, and casino-level performance, generate charts and graphs, and export data in Excel®, PDF, or Word® formats. With timely state summaries, detailed reports, and an intuitive reporting interface, Spectrumetrix equips operators, analysts, and researchers with the information needed to make informed business decisions in a competitive environment.
Benefits
Comprehensive Benchmarking
Compare casino performance across states, regions, and individual properties for informed decision-making.
Customizable Insights
Slice, dice, and filter data to match specific research or operational needs.
Time-Saving Analysis
Create and save ad-hoc reports quickly, eliminating the need to gather and process multiple datasets manually.
Reliable Historical Data
Access current and historical performance data to identify trends and evaluate strategies over time.
Features
Advanced tools for benchmarking, analysis,
and reporting in the gaming industry.
Features
Web-Based Reporting Portal
Easy-to-use interface for generating charts, graphs, and detailed reports.
Export Capabilities
Download data and reports in Excel®, PDF, or Word® formats for sharing and further analysis.
Proprietary Measures & Segments
Apply industry-standard metrics to evaluate and compare performance accurately.
Timely & Comprehensive Reports
Access state summary reports, six-month detail reports, and historical data for trend analysis.
I especially appreciate having ready-made variations between different time periods in the reports. My personal favorite feature of Spectrumetrix is the availability of technical support — people who know the database really well and are able to explain things to me or create a custom report. It saves a lot of time and makes me look really sharp, since I am not a financial analyst.