Retail Scan Data
Measure point-of-sale performance in chain and independent convenience stores with MSA’s Retail Scan Solution. Quickly respond to market activity with access to consumer purchase behavior and retail transaction information.
Benefits
Evaluate pricing and promotions
View the prices your products are being sold for and analyze how sales and promotions affect retail velocity to enhance your go-to-market strategy
Analyze market basket
Determine the products in a category that are sold old together most often.
Gauge new product launches.
View how quickly innovation items sell after your product arrives on store shelves.
Features
Powerful software and data architecture designed to ensure accuracy and consistency across your enterprise.
Features
View sales in aggregate or down to a transaction level
Our data infrastructure allows you to view and analyze transaction data at the right level for your business.
Loyalty tracking
Uncover consumer affinity for certain brands.
Baseline analytics
Understand a product’s expected sales volume without discounts and measure incremental volume obtain from manufacturer trade promotions.