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In 1994, recognizing the growing electronic-commerce needs of the media industry, MSA created its @media® division to provide B2B software and EDI managed services to cable networks, radio stations, broadcasters, and ad agencies.
Successful EDI implementations have helped our clients lower data-related costs, and deliver better service to advertisers. They also see faster invoice payments, fewer unresolved units, and increased agency buys.
@media's flagship EDI Coordinator is a completely integrated system that offers an audit trail of all transactions alongside the ability to view data at multiple levels of detail through a single interface.
EDI Coordinator conforms to agency-specific requirements, as well as TECC, X12 and emergent XML specifications. The tool is organized by Business Documents and is pre-configured to work with your trading partners.
MSA's EDI Initiative is more than just EDI Coordinator, which serves television and cable enterprises, as well as industry standards organizations. Our team also developed MSA's Internet Data Transfer (iDT) software for data transmissions between partners. We also serve on the following committees to ensure continuous improvement of our solutions:
- Cable - XML Initiative Technical Committee
- Consortium of Cable Networks, Agencies, Vendors
- Working with the industry to publish and implement XML schemas
- Cable - The EDI Cable Committee (TECC)
- Consortium of Cable Networks, Agencies, Vendors
- Published X12 format standards
- 1.0 in 1994, 2.0 in 1997, 3.0 in 1999, 3.1 in 2000
- Broadcast Television - TVB
- Business process and data standards
- Radio - RAB
- Business process and data standards
We are experienced with a wide range of third-party systems, as well, to ensure seamless integrations with both network systems and agency systems, including:
- Datatech
- DDS (Donovan Data Systems)
- DSI Datatrak Systems Inc.
- Gabriel
- Harris
- Invision
- Mediaplex
- VCI
- Proprietary Systems
By using @media for your EDI implementations, your organization can save the time and money associated with keeping current on industry moves, increase quality and protect your valuable EDI investment.
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