The Latest


  • White Paper - Atlantic City Casino & Internet Gaming - Part II

    Posted February 13, 2018 at 12:53 PM - Gaming

    MSA’s Sept 2017 white paper analysed Spectrumetrix™ Atlantic City (AC) gaming revenues from its introduction of Internet Gaming, which grew to end the 10 year AC gaming revenue decline in Fall 2016, as Internet Gaming’s growth was also synergistic with casino slots gaming.

    This 3 month analytic extension confi rms MSA’s previous insights, and examines how casinos’ innovative Internet Games gained market share while also supporting retention of slots. The stage is now set for its continuing growth and for studies of opportunities available to AC’s five casino management teams to prepare for the Hard Rock Casino’s Memorial Day launch.

  • White Paper - Atlantic City Casino & Internet Gaming, Sept 2017

    Posted January 4, 2018 at 1:42 PM - Gaming

    In June 2017 Spectrum Gaming Group reviewed its SIGHT theory, created in 2002, as to how land-based and online gaming would converge, increasing both online and land-based revenue. It sought to create policies for implementing US online gaming without losing benefits of effective responsible-gaming procedures implemented with land-based operators: a pathway to ensure optimal policy impacts. This analysis extends that effort.

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